Honest side-by-side comparison of two AI platforms for freight forwarders. Freightmate.ai is a US-positioned booking automation product; Logentic is a Dutch-built AI layer for the broader back office with deep NL customs integration. Where Freightmate is stronger, where Logentic is stronger, and how to pick by geography and scope.
Freightmate wins if you are a US-focused freight forwarder with CargoWise as the main system and booking automation as your main pain. Logentic wins if you are a Dutch or continental European forwarder or customs broker, with broader back-office pain (booking + B/L + CMR + customs + AP) and NL customs systems (Portbase, AGS, DMS, NCTS).
Freightmate.ai (US) positions itself as next-gen booking automation for freight forwarders, with strong marketing around CargoWise integration and US-market workflows. The company has been covered repeatedly in US trade press, including coverage of a lawsuit in which Flexport linked former employees to Freightmate. Product-wise, it focuses on automating booking work: read RFQ emails, create shipment records, push status updates.
Logentic (HQ Rotterdam, founded 2025) is an AI layer for the broader logistics back office, built for Dutch and EU mid-market freight forwarders and customs brokers. It processes booking emails, reads B/L, CMR, AWB and commercial invoices, prepares customs declarations, and integrates deeply with Portbase, AGS, DMS and NCTS — the NL customs systems.
The core difference: Freightmate is US-first, booking-first, CargoWise-heavy; Logentic is EU-first, broad back office, TMS-agnostic with deep NL customs.
| Dimension | Freightmate | Logentic |
|---|---|---|
| HQ | United States | Rotterdam, NL |
| Core focus | Booking automation | Broad back office (booking + docs + customs) |
| Geography | US, international | NL, BE, DE |
| CargoWise integration | Strongly positioned | ✓ supported |
| NL TMS (Softpak, Boltrics) | Limited | ✓ native |
| NL customs (Portbase, AGS, DMS, NCTS) | Not native | First-class |
| Booking-email processing | ✓ native, core scenario | ✓ native |
| B/L & CMR extraction | Limited | ✓ native, multi-format |
| Customs preparation | Not primary | ✓ T1, MRN, ICS2 drafts |
| AP automation | Not primary | ✓ AP flow native |
| Target FTE | 30–500+ | 15–200 |
| Implementation | 2–3 months | 2–6 weeks |
| Pricing | Per-seat / per-volume | Flat monthly fee |
| Language support | English-primary | Dutch + English |
Freightmate's weaknesses for NL/EU mid-market: US-first geographic focus; no native NL customs; less known in NL trade press; narrower than a full back-office platform; CargoWise-led in a market with multiple TMSes.
Logentic's weaknesses: younger install base; less visibility in US trade press; no native FMC or AMS reporting; for 100% English-only US shops it lacks the language-native edge Freightmate has.
A Texas forwarder with CargoWise and US customs will lean Freightmate. A Rotterdam forwarder with Softpak and Portbase will lean Logentic.
Freightmate is a strong US-first booking automation choice with deep CargoWise integration. Logentic is a broader NL/EU-first platform for the back office of mid-market forwarders and customs brokers.
A US shop with CargoWise and US customs leans Freightmate. An NL/EU forwarder or customs broker with multiple TMSes, NL customs volumes and broader back-office pain leans Logentic. For an international forwarder with operations in both regions: see both live with representative data.
Raft vs Logentic · Booking-email automation · Portbase integration
Bogdan Ivtsjenko is the founder of Logentic. Based on public information about Freightmate (website, US trade press) and internal Logentic knowledge. Reach out on LinkedIn.
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